Wegmans' first two weeks: 25,000 shoppers on day one, and the cookies won
The Rochester grocer says its October 14 Ballantyne debut was the biggest weekday opening in company history.
Two weeks after the doors opened, Wegmans has put numbers to the hype. The company says more than 25,000 customers came through its Ballantyne store on Wednesday, October 14, its largest weekday opening ever. People had camped in the parking lot the night before.
The 110,000-square-foot store at 11550 North Community House Road is the chain's first in Charlotte and its 115th overall, with about 450 full- and part-time employees under store manager Patrick McGuinness. It is also the first Wegmans with an outdoor seating area, reachable from inside the store and from the street.
Of the opening-week highlights the company shared, the in-store bakery led sales, with the Cookieland case, Ultimate Chocolate Chip and cut-out cookies, near the top of the list. The prepared-foods side (sushi, pizza, the Market Café) is the part most likely to change how the campus eats lunch.
Parking and traffic on Community House Road were the main complaint of week one. If you are going for groceries rather than the experience, weekday mornings have been the quiet window.
Sources (5)
- The Shelby Report: Wegmans Ballantyne marks chain's largest weekday opening ever (Oct 21, 2026)
- The Shelby Report: Wegmans entering Charlotte market with Ballantyne opening Oct 14
- WBTV: Charlotte's first Wegmans draws overnight campers for grand opening
- WBTV: See inside the new store (Oct 8, 2026)
- WCCB: Wegmans now open in Ballantyne